3-Step Online Marketing Plan
You already know how con artists and magicians use misdirection to fake out their audiences. But, did you know that many ’famous’ Internet marketers use the same deception tactics when they, and their good buddies, sell you expensive, and complicated, Online Marketing Plans?
And, oh yeah, I am talking about all those cheesy ‘pre-launches’ that rain down upon, God help us, average IM’ers.
Not everything sold in this manner is a waste of your time and money. On the other hand, most of them are. Here’s three reasons why you’re better off ignoring 99% of the marketing verbiage you’re receiving from other Internet marketers working in the ‘how-to-make-money-online’ niche:
- I’ve met many of these ‘hot-shot marketers’ and they’re mostly disrespectful of their target market. i.e. you & I. (or is it, you & me…?) Anyway, because they don’t especially care about their prospects, their products & services just have to sell…not actually work or bring value to buyers. (Please, I’m NOT saying these are evil people. Just stating what I’ve witnessed.)
- They can get away with their stuff not working because they used misdirectional marketing tactics to sell it to you on the first place:
_ The owner of the product/service being launched comes up with a killer-titled report in pdf, audio, or video. (The longer, the better.)
_ The owner, and his ordained jv partners, blast out messages to their contacts that promise the report will reveal the lost marketing secrets used by King Solomon, or from some other dead entity that evokes curiosity and lends obscure credibility to their razzle-dazzle marketing tactics.
_ Generally, you have to sign-up to a contact list to get either the 1st report, or to get future reports. They’ll even promise your sign-up will guarantee you a chance to buy during the pre-release to the pre-release sale that is scheduled before the public release, so you’ll be sure to get in on it…! (After all, they’re going to limit the # sold to only enough to make themselves millionaires…)
_ The real purpose of your sign-up is two-fold: 1) they’re going to pound the be-jibbers out of you with pre-selling follow-ups 2) it locks you into the payline of the jv partner who sent you to them.
_ And, make no mistake, the email messages, the sales pages and many of the reports are written by skilled copywriters. If you’re remotely interested in the subject, they’re nearly impossible to resist.
_ Three out of ten people who half-way follow the entire marketing process, going through the different reports, reading the brassy email messages, and listening to the many recognizable marketers recommendations describing the magic of the results promised, end up buying. (According to someone behind the scenes for a bunch of these things.)
- You buy the expensive thingy. It has so much damn content it has to ship via FedEx. Naturally you paid extra for the shipping & handling. By the time it arrives, your life has moved forward. You have other things on your mind. The truth of the matter is: Often times, the marketing process has left you jaded and burned out about anything that alludes to the secret marketing scrolls, or however it was touted.
So what do 8.9 out of 10 buyers do with their expensive new salvation? Yep, they store it for later. Stick in a closet. Set it on a shelf. Slide it under a bed. And so on…
The customer has been exposed to sleight-of-hand marketing. Misdirection was used to take the focus from the actual product and focused on the marketing of said product. This process is now classic online marketing strategy. These tactics are so very effective that a-many, a-many well-known Internet marketers don’t particularly care if their stuff works for their customers. Just that it’s sellable.
And, it burns me up because it’s wrong.
It’s wrong because nothing of value is added to the common good. Not that I’m altruistic. I’m not one for helping those who are capable of helping themselves, but won’t. I’m more of the ‘teach a man to fish’ kind of guy. I don’t mind sharing. I know there are lots of fish for all of us would be fishermen.
While you’re here, and before I run out of steam and have to go for a walk, or take a nap, let me give you a link to a free pdf report titled: "Three Step Online Marketing Plan" produced by a, groan, famous Internet marketer who I have known for 7, 8 years.
The plan isn’t complicated, so no misdirection needed. Naturally there are links to tools and such you could possibly use. And, naturally, if you were to purchase something from said links, someone is probably going to make a little money. Probably that someone would be me. (Or, is that I…?)
But, clicking on the links isn’t a requirement, because this short report will provide you with a honest to goodness online marketing fishing lesson that will help you catch more fish.
And, you don’t have to sign up to a contact list…
You have my personal word on that. Until next time, may all your failures be lessons learned and may your successes make you a better person.Link To PDF Report
Peace,
Edward "Mr Ed" Thorpe
"He Who Helps The Most People Wins!"